Gold has turned black. VISA came out with what it calls the world's most prestigious and exclusive card and named it the 'Black Card' (https://www.blackcard.com). Maybe it's just me thinking like that, but isn't black the color of mourning? When people everywhere experience the most severe credit crunch ever, black associates with bleak. It might be 'appropriate' to name the card black but will it make people spend? Why not name it the Carbon Card after the material it's made of?
www.thinkaloo.com
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